Turn marketplace data into product intelligence.
Hayyaku AI is building an AI-native research platform that helps e-commerce sellers discover what to sell, understand why it sells, and identify how to compete — starting with Shopee.
Demand & price signals
Customer signals
Differentiate around soft cushioning + reliable grip.
Good sellers spend too much time looking for the next good product.
Marketplace research is fragmented across listings, reviews, prices, competitors, keywords, and customer complaints. The information exists — but the decision still lives in spreadsheets, tabs, and intuition.
Too much noise
Thousands of products compete for attention. Raw listings do not tell a seller which signals matter.
Reviews are underused
Customer reviews contain product-market fit clues, objections, and unmet needs — but manually reading them does not scale.
Decisions need context
A product can have demand and still be a bad bet. Sellers need opportunity, competition, pricing, and positioning in one view.
From marketplace signal to decision in minutes.
The product is designed around a simple loop: collect signals, reason across them, surface the opportunity, and turn the insight into an actionable product thesis.
Collect
Bring together product, category, review, pricing, keyword, and competitive signals from permitted marketplace and external data sources.
Understand
Use AI to cluster themes, detect pain points, compare positioning, and extract patterns humans would otherwise miss.
Score
Translate signals into an opportunity view: demand, competition, customer needs, pricing, differentiation, and risk.
Act
Give the seller a concise product thesis with recommended positioning, customer angle, and next research questions.
Not another product list. A decision layer.
Hayyaku AI is designed to answer the questions behind the search.
- ✓Is this worth selling?
Assess market attractiveness before investing inventory. - ✓What are buyers really saying?
Turn review language into recurring pain points and desired features. - ✓Where can I differentiate?
Identify gaps in competitor positioning and customer expectations. - ✓What should I test next?
Convert uncertainty into the next research action.
Claude is the reasoning layer behind the workflow.
Hayyaku AI is not designed as a thin “ask a chatbot” interface. The vision is a structured reasoning system that can interpret large volumes of heterogeneous commerce signals and turn them into decisions.
Built around Claude as the core reasoning layer; not an Anthropic-affiliated product.
Start with Shopee. Build for commerce intelligence.
Indonesia is the first market. The bigger opportunity is a reusable intelligence layer that works across e-commerce ecosystems.
Shopee Product Research
Product discovery, review intelligence, competitor analysis, pricing signals, and opportunity scoring for Indonesian sellers.
AI Commerce Copilot
Move beyond research into recurring monitoring, product comparison, positioning, and decision support.
Regional Intelligence
Extend the reasoning framework across Southeast Asian marketplaces and make market intelligence accessible to small teams.
What to sell. Why it sells. How to win.
We are building the intelligence layer that helps e-commerce sellers make better product decisions — faster.